Nevada State Bank Spreads Holiday Cheer
During the holiday season, Nevada State Bank helped children in the 98.5 KLUC Toy Drive and the Reno Rodeo Denim Drive.
Nevada State Bank assists local non-profits throughout the year in the 20 communities it serves, but during the holidays the Bank makes a special effort to help Nevada children by participating in two major programs: the 98.5 KLUC Toy Drive and the Reno Rodeo Denim Drive.
Toys, Games and Bikes for Kids
As a long-time sponsor of the 98.5 KLUC Toy Drive1, Nevada State Bank collected new, unwrapped children’s toys and bikes to support the CBS radio station’s efforts. Toys were dropped off at Nevada State Bank branch locations in the Las Vegas valley through Wednesday, December 4. Then, bank colleagues delivered them to KLUC’s Chet Buchanan & the Morning Zoo in honor of the bank’s 60th birthday on December 9, 2019.
For 12 straight days, deejay Chet Buchanan camped on top of a 30-foot scaffold in the NV Energy parking lot as volunteers helped the radio station collect toys, bikes and cash donations around the clock. The bank sponsored the Nevada State Bank Cash and Gift Card Board for the campaign, which kept a running total of the drive’s cash and gift card donations.
At the conclusion of the toy drive, thousands of toys, games, and bikes were delivered to HELP of Southern Nevada. The agency takes applications in November and December from low-income families in need of assistance during the holidays. Then it sets up a temporary “toy store” where families can pick out items for their children. More than 3,000 families a year benefit from the toy drive.
Last year’s 20th annual campaign broke all previous records, collecting more than 37 semi-truck trailers filled with new toys, in addition to 8,757 bikes and $505,448 in cash and gift cards donated by organizations and individuals throughout southern Nevada.
Clothes for Kids
2019 was the ninth year Nevada State Bank placed collection bins in its branches throughout northern and rural Nevada so clients and other community members could donate clothing to the Reno Rodeo Foundation’s Reno Rodeo Denim Drive. Each year, donations of new denim clothing, socks and underwear help abused and neglected infants, children and teens rescued from unsafe homes. Foundation volunteers pick up the clothing and distribute it to local community organizations.
Bank colleagues at each branch also encouraged clients to “Donate a Dollar for Denim” by buying paper denim pockets, which quickly covered branch walls, showing the depth of community support for the project. The Reno Rodeo Foundation uses cash contributions to purchase additional new clothing items for children throughout the year.
The Reno Rodeo Foundation serves as the charitable arm of the Reno Rodeo, northern Nevada’s longest-running and largest annual professional sports event. Since 2006, it has donated more than $1 million in clothes.
“Nevada State Bank was very excited to sponsor these two great charity drives,” said Sandi Milton, senior vice president of marketing communications for Nevada State Bank. “Each year, we help collect more toys and bikes and more clothing for children in need. This truly speaks to the dedication of our local communities. Together, we helped make this a joyful and memorable holiday season for Nevada children.”
1. To view a short video about the Toy Drive, please visit: https://www.youtube.com/watch?v=z2Kfsk06KxA
The information provided is presented for general informational purposes only and does not constitute tax, legal or business advice. Any views expressed in this article may not necessarily be those of Nevada State Bank, a division of Zions Bancorporation, N.A. Member FDIC