STATUS QUO BIAS

There is a subtle tendency within all of us to resist change and stick to the status quo. This behavior can manifest itself in a number of ways, including how we make financial decisions. Join Devan Wyson, Advisor, CFP® MSFS, as he discusses ways you can challenge the status quo by not settling for the sake of familiarity, especially when it comes to your money.

 

ANCHORING

Anchoring is psychological bias that marketers use to influence how consumers make financial decisions. In a nutshell, anchoring is the tendency to make a decision by placing an emphasis on the first bit of information you receive. Join Brian Cunning, CFP® as he dives into this concept to uncover ways anchoring may be impacting your financial life.